Entrepreneurship Concentration
Advising Note: Students are advised to begin the entrepreneurship sequence in their junior year. Please see an advisor for assistance.
Requirements
| MGMT 335 | Launching New Ventures | MGMT 335, ACTG 340 and MKTG 445 must be taken prior to enrolling in MGMT 455, which is the concentration's capstone course. |
| ACTG 340 | Accounting for Entrepreneurs |
| MKTG 445 | New Product Development |
| MGMT 455 | Business Planning for Entrepreneurs |
Course Descriptions
MGMT 335 Launching New Ventures(4)
Skills, behaviors, and knowledge necessary for creating andgrowing new ventures. Evaluating opportunities, developing growthstrategies, obtaining venture financing, intellectual property, andbuilding a management team. Pre-req: major status and MGMT 321
ACTG 340 Accounting for Entrepreneurs(4)
Sources and of cash in the context of start-up and small firms.Emphasis on cash generated by operations and used for operations andgrowth . Secondary emphasis on external sources of cash. Pre-req: majorstatus.
MKTG 445 New Product Development(4)
Techniques for analyzing and developing new markets. Pricing,communicating, and distributing new products or services with limitedresources. Developing marketing plans for new ventures. Pre-req: majorstatus and MKTG 311.
MGMT 455 Business Planning for Entrepreneurs(4)
Capstone course developing the skills needed to create, launch andgrow innovative new ventures – either as start ups or withinestablished businesses. Pre-req: MGMT 335, ACTG 340 and MKTG 445.Please note: Entrepreneurial students who complete this course in thewinter may be eligible to compete in undergraduate business plancompetitions across the U.S. which take place in late winter and earlyspring. Students selecting the spring section may take advantage of theLCE’s internal business plan competition, Venture Quest.
Course Schedule
| Fall 2009 | Winter 2010 | Spring 2009 |
| ACTG 340 | ACTG 340 | ACTG 340 |
| MKTG 445 | MKTG 445
| MKTG 4455 |
MGMT 335
| MGMT 335 | MGMT 335 |
| |
| MGMT 455
|
Recommended Courses
| Concentration Requirements | Careers: | Recommended Course Sequence | Recommended Business Electives: | Recommended non-Business electives: | Professional Activities: |
| Management 335
Launching New Ventures Accounting 340
Accounting for Entrepreneurs Marketing 445
New Product Development Management 455
Business Planning for Entrepreneurs | New Venture Founder CEO/General Manager Management Investor Small Business Owner/Manager Internal Corporate Venturing Franchiser Project/Product Manager Innovation Management Business Development Sales & Marketing | MGMT 335, ACTG 340, and MKTG 445 must be taken prior to MGMT 455, which is the capstone course for this concentration. | MGMT 415 (Human Resource Management) MGMT 417 (Negotiation & Conflict Resolution) MKTG 420 (Marketing Communications) DSC 488 (E-Business) | Advertising Public Relations Computers & Information Systems Communication Studies | E-Club (open to PBA students) Lundquist Center for Entrepreneurship Speakers and Programs Venture Quest (business plan competition) Oregon Entrepreneurship Forum Activities Direct Marketing Education Associations Warsaw SBUS Club Sustainable Bus. Group Women in Business The Finance Club UO Toastmasters UO Investment Group Journals:
Wall Street Journal
Business Week
Forbes
Inc.
Fast Company
Entrepreneur
Vibe Wired |
Key Contacts
Alan Meyer, Director Entrepreneurship Programs
Dick Sloan, Undergraduate Coor. Innovation and Entrepreneurship