James H. Warsaw Sports Marketing Center

The nation's first sports business program housed in a college of business.

At the Warsaw Sports Marketing Center, students enjoy an immersive focused experience that blends classroom instruction with real-world practice. Students don’t come to learn marketing and finance principles and apply them to sports, but rather they come specifically to learn marketing and business principles in the context of sports. That’s a big difference—and it’s what makes the Warsaw Center so original, and why Warsaw graduates have gone on to become leaders at adidas, the NBA, Nike, Octagon, Visa International and more.

To learn more about life at the center visit our blog.

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New! LPGA CCO, David Higdon, named Warsaw Center Executive in Residence